While it’s long been associated with gaming, Virtual Reality’s use has fast become a trend in other industries as social platforms and businesses push this tech to the forefront. Affordable headsets have also made VR almost mainstream.
Learn how experiential marketing firms and businesses alike are using virtual reality in new and exciting ways from museum tours, rock concerts, even business safety trainings.
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In today’s ever-evolving corporate landscape, where an increasing number of companies have adopted remote or hybrid work models, the challenge of fostering connection and engagement among employees has taken center stage. As teams spread across…
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The use of virtual reality (VR) by marketers is rapidly gaining popularity. It’s a great method for marketers to develop an immersive, digitally focused experience that encourages consumer involvement. We’ve talked extensively about how powerful…
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Virtual and augmented reality have taken off majorly in the past few years. It’s estimated to be a nearly $30 billion dollar industry, with that number projected to continue going up in coming years. Here…
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Trade shows can be boring. Sometimes painfully boring. But they are also an extremely effective marketing tactic to reach a targeted audience and make them more aware of your brand. In addition to putting your…
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Coca Cola FIFA World Cup AR football experience You may have heard the term “experiential marketing” before. This refers to marketing tactics that focus on creating a full, sensory experience for users, rather than a…
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We’ve talked a lot about how the events industry has changed rapidly due to the advancements in technology and the Covid-19 pandemic. Now that it’s standard to host in-person events, virtual events, or a hybrid…
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Virtual Reality, or VR, is technology that creates an immersive sensory experience for its users. It requires the suspension of disbelief and combines that with innovative technology to “transport” users to a different place. Unlike…
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